Develop:Brighton is taking place again between the 14th and 16th of July in Brighton. The event brings the entire game-making industry together – from micro indies to global studio superstars, to learn from each other, share ideas and experiences, network and do business in a friendly and inclusive environment.
Sumo Digital will once again be there this year taking part in talks, hosting our famous Sumo Mixer and being on-hand to discuss any of your development needs.
Since opening in 2003, we have established ourself as one of the world’s premier development services partners in the video game industry. From AAA to mobile, and from full game development to specialist art and engineering, we are a multi-award-winning studio that has worked across all platforms, and on global IPs like Sonic & Sega All-Stars, Gears of War, Warframe, Sackboy and LittleBigPlanet, Forza, Helldivers, and Warhammer.
Our work is grounded in respect, integrity, collaboration, and innovation to create exceptional games for our players, and help partners achieve the creative and commercial goals for their IPs.
Join our talks
Exploring Practical Applications of the 80:20 Rule in Concept Art
Wednesday 15th July 3:00pm – 3:45pm
Join Gargi Roy, Concept Artist at Sumo’s sister studio Lab42, as she explores the practical applications of the 80:20 rule.
The Pareto Principle suggests that 80% of output comes from just 20% of input. For concept artists, this idea can be a powerful framework for deciding where to focus time, attention, and skill development, especially when working under tight deadlines and shifting project demands. In this session, a working concept artist will share how the 80/20 rule can be applied in practice: from rapidly learning new software and tools, to onboarding onto large, lore-heavy IPs, and prioritising daily tasks for maximum creative impact. The talk breaks down how to identify the set of features, skills, and decisions that consistently deliver extraordinary results. Attendees will leave with a practical, repeatable framework for improving efficiency, reducing wasted effort, and elevating their day-to-day performance as a concept artist in a production-focused environment.
Session Takeaway
- Using the 80/20 rule to understand softwares – what are the crucial elements we need to master to get the results we want?
- Creating workflows using the 80/20 rule.
- Using the 80/20 rule when trying to understand a new IP/lore/design principles.
- Planning and preparing for the end goal.
- Having an exit strategy to finish your concept pieces efficiently.
Book a meeting with us
Head over to our contact page to book a meeting
